ZONE Telecom partners with Transfer to™ 
to tap into International Mobile Credit Transfers


Singapore – June 11th, 2009 – ZONE1511, one of the leading IDD service providers in Singapore, chooses Transfer To™, a global airtime network, to launch its international mobile airtime transfer solution: TRAN$FER2mobile.

With TRAN$FER2mobile, users of ZONE1511 International Calling Card can now transfer value from their calling card in Singapore to top up their family members’ pre-paid mobile phone accounts back home. The transfer or top up is done in real-time and takes an average of less than one minute to complete. At launch, TRAN$FER2mobile supports users from the Philippines, Indonesia, India and Vietnam catering to approximately 600,000 foreign workers from these countries who are working in Singapore. 

“Unlike Singapore, it may be inconvenient to purchase pre-paid mobile top up cards because of geography and the limited retail distribution network, especially in the smaller cities or town where the foreign workers are from. TRAN$FER2mobile offers them convenience and easy credit transfer from as low as 25 pesos to the Philippines” said Peter Ong, Managing Director of ZONE Telecom.  

Airtime credit transfer is done through ZONE1511’s calling card Interactive Voice Response (IVR) system.  Users simply enter the overseas mobile number and select the amount to transfer. The top up or transfer is performed in real-time and the receiver can use the credit immediately. Instant SMS confirmation and notification are automatically sent to the receiver while voice confirmation can be heard by the sender. 

“Transfer To™ is distributed by IDD call companies as an innovative and differentiating service for their ethnic segment. Migrants are high telecom spenders; most of them own a mobile phone”, states Eric Barbier, Transfer To™ Managing Director. “This market has traditionally been overlooked and underserved. In developed countries such as Singapore, our partners can now rely on Transfer To™’s solid expertise to finally address the migrant markets.” 

ZONE1511 will launch the TRAN$FER2mobile service at the coming Philippine Country Fair 2009 in Singapore from June 12th to 14th at Plaza Singapore with attractive on-site promotions and activities.

About ZONE Telecom Pte Ltd

ZONE Telecom Pte Ltd, one of the leading IDD service providers licensed by the Infocomm Development Authority of Singapore. ZONE Telecom is a fully owned subsidiary of the e-KONG Group in Hong Kong. The e-KONG Group is listed in the Hong Kong stock exchange. ZONE1511 also has operations in Hong Kong and the USA.

ZONE1511’s primary focus is to help business users reduce IDD cost without compromising on call quality. Individuals too can enjoy great savings with our low IDD rates.  

In 2001, ZONE Telecom had been honoured as one of Asia’s top 20 IT users in the inaugural Intelligent20 Awards organised by Intelligent Enterprise magazine. The award which was open to entries from seven countries in Asia: Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan and Thailand, recognised ZONE for its strategic use of IT and excellent tech-driven business initiatives for its convergent service portal - ZONE1511.  

To maintain the highest service quality, ZONE1511 constantly upgrades its technology, invests in its people and partners only with Tier 1 international operators. It employs traditional voice switch, not routers or PC-based solution to provide excellent connectivity. 

About Transfer To™

Transfer To™ operates a global airtime network interconnecting the mobile operators’ prepaid services. Foreign workers may now recharge the prepaid mobile phone of their relatives back home. Airtime remittance enables migrants to send small value amounts – 200 million migrants remit $300 billion every year. The solution is distributed by mobile operators as an innovative and differentiating service for their ethnic segment – an underserved market with a high telecom usage. Transfer To™ is also available at point of sales: proximity retailers, calling cards distributors, money transfer operators....Prepaid roamers can also use the solution to reload their phone while travelling abroad.

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